Creative MediaWorks is pleased to announce the newest addition to their Sales and Marketing team. Karen Black brings 8 years of pharmaceutical advertising and marketing experience to the new role of Marketing Coordinator.
Prior to joining Creative MediaWorks, Karen has extensive experience working on both the client and agency sides of the business. Over a 7-year career in the in-house advertising agency at Bristol-Myers Squibb, Karen held positions in the editorial, account management, and interactive arms of the agency. As an Interactive Account Manager specializing in non-personal promotion, Karen played a strong role in implementing e-detailing at the company and driving the integration of new platforms into the organization’s existing marketing strategy. In 2012, Karen transitioned to an influential medical communications agency where she gained valuable experience in the development of compelling speaker programs, meeting management, and KOL engagement.
Karen's roots in account and interactive project management have strongly influenced her approach to marketing and strategy. She uses her first-hand experience of customers' needs and challenges to develop relevant and effective solutions that leverage digital platforms to broaden reach, expedite results, and accurately measure customer engagement.
CMW welcomes Karen to the team and looks forward to her strategic insight as we continue to build strong and lasting relationships with our business partners through consistent quality and unparalleled service.
About Creative MediaWorks, Inc.
Creative MediaWorks is committed to being a full-service graphics provider—offering multimedia services, creative design, and digital printing. The goal of each project is to achieve the highest levels of client satisfaction while producing excellent quality graphic media on time.
For over 25 years the company has built a solid reputation as a trusted multimedia partner in the healthcare community. Creative MediaWorks specializes in developing and producing compelling visual graphics for healthcare marketing, education, scientific communications and meeting collateral including interactive website development, tablet sales aids, MOA animation, video production, scientific poster layout, large and small format digital printing, dynamic PowerPoint and Keynote presentations and more.