Category Archive: Web

Create Compelling Video Abstracts

Your scientific study is perfectly written and complete. With complex subject matter and extensive information included in the printed abstract, expand your reach and showcase it with a video. The goal – to be engaging while increasing the visibility of an author, their work, and to enhance the user’s experience. Take your study, compress the content into a short video, and make it accessible in a format that will expand your reach by putting it on a homepage, YouTube or anywhere on the web.

While the luxury of hiring a fancy video crew and shoot on location would be marvelous, it isn’t necessary to break the bank to create a fascinating product that hits home and effectively gets your message across. Click here to read more »

Is Your Speakers Bureau Management Software Outdated?

The introduction of online platforms into speaker program management has enabled medical communication agencies and life science professionals to keep up with the increasing regulations of pharmaceutical speakers bureaus while providing more efficient service to their customers. But if you find yourself working with speakers bureau management software that is poorly  designed, difficult to use, or requires additional platforms or programs to compensate for workflow inefficiencies, it may be time for an upgrade. Still not sure? Here are 5 clear signs it’s time for an upgrade. Click here to read more »

Video Abstracts

As life science associations and journal publications seek to increase their digital channels, we wanted to take a look at the value of video as a medium for abstracts. Are video abstracts helpful? Or are they just another way of using technology for technology’s sake?

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Custom Speaker Bureau Management Software

Speaker bureau management software helps streamline program management for agencies who manage life science speaker bureaus. It serves as one centralized repository for administrators, sales reps and speakers. And they can access it any time for real-time data and status information. A platform that tracks aggregate spend, budget allocations, speaker honoraria limits, and speaker contact information helps everyone stay within compliance.

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Online Event Registration

Online Event Registration

Online event registration enables meeting planners to easily track attendance, streamline communication with attendees, and run detailed reports. Developing a custom platform enables you to offer your clients a proprietary online event registration solution that meets the strict regulatory requirements of the life science industry while accommodating the individualized needs of each client. If the idea of building an event registration website from the ground up seems out of intimidating, there are ways to streamline the process. Click here to read more »

eBooks

eBook

An eBook probably isn’t the first thing that comes to mind when you think about product promotion or sales detailing. But for launch-critical items like product monographs, annotated PIs or key studies, an eBook can be a fast, easy way to deliver digital assets to sales reps, speakers and KOLs that they can use while messaging and promotional materials are still working their way through the system.
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2016 Website Development Trends

website development

For the past few years, website development has been focused on functionality and compatibility to accommodate the ever-growing number of mobile devices flooding the market. But now that mobile has leveled out, website development has shifted focus from functionality to user experience.
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Using ePosters to Increase Your Reach

ePostersAn increasing number of life science associations are using eposters for digital scientific poster sessions. Eposter platforms increase the value of congresses for attendees, scientific poster presenters and the associations themselves.

There are countless eposter platforms on the market and associations are using them in different ways. Some associations are designating an onsite area at their congress for presenters to display their eposters on monitors. Other associations are using web-based platforms to archive the eposters in an online library that’s accessible to congress attendees and other key opinion leaders for up to one year or more.

Key features can include pan, zoom, keyword search, video or audio. Some eposter platforms are more robust with interactive features that enable presenters to engage with online visitors via email or chat. This affords presenters time and focus they may not have had during the live scientific poster sessions. So they can more effectively engage their audience and solicit feedback.

In most cases, submitting an eposter is as easy as converting the design files to a single-page, high-resolution PDF. When video and audio are offered, PowerPoint files are usually required. Be sure to get specifications from the association that is holding the congress prior to doing any design work. When dealing with strict congress deadlines and tight turnaround times you don’t want any surprises!

When contacting the association to confirm their eposter specifications, you (or your creative vendor) should ask the following questions:

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How to Communicate With Your Web Development Agency

checkinPoor communication can be the downfall of any project. And yet, while most clients spend a painstaking amount of time negotiating deadlines and budgets, they neglect to establish communication standards with their web development agencies before beginning a project. Are you setting clear expectations with your agency partners? Click here to read more »

Whitespace in Web Design

Whitespace in web designIn web design, whitespace refers to the empty space around text, columns and images. This standard web design technique adds composition to web pages.

When we design websites for our clients, we rely heavily on whitespace for clean, uncluttered designs. Especially when developing complex event registration websites or Speaker/KOL portals where user experience has a huge influence on the outcome of the site.
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